I, Daniel Blake: blog tasks

 1) What is independent cinema and how is it different to Hollywood blockbuster?

Independent films have much smaller budgets.However Hollywood block busters having a higher budget.

2) What is I, Daniel Blake about?
The main character, Daniel Blake, 59,H lost his wife and he had a heart attack He crosses paths with a single mother Katie and her two young children, Daisy and Dylan.He crosses paths with a single mother Katie and her two young children, Daisy and Dylan.Daniel  stands up and fights for his dignity, leading a one-man crusade for compassion that will transform the lives of a struggling single mother (Katie) and her two children.   It is a drama that has a strong political message about Britain in an age of government austerity.

3) Who directed I, Daniel Blake and why is this important?
I, Daniel Blake was released in 2016 and was directed by Ken Loach

4) How was I, Daniel Blake promoted to an audience? List at least three different methods used by the film's marketing campaign and how they targeted their audience. It went viral over social media with a hashtag #WeAreDanielBlake.

• Film was premiered not in London, but Newcastle (where the film is set) to gain local support
• ‘I, Daniel Blake’ was projected onto the Houses of Parliament ('guerrilla marketing') and in various cities
• Labour Leader Jeremy Corbyn attended the London premiere and people that had been denied benefit payments were asked to placard the event.

5) What unusual or creative marketing methods were used to get audiences talking about the film?The film also paired up with NomadiX Media's iProjector to create an outdoor campaign using quotes from the film.Ken Loach and the writer did interviews with newspapers and magazines to promote the key messages of the film

6) What was the estimated production budget for I, Daniel Blake and how much did it make at the box office? estimate it to be around £2 million.The film grossed £11 million

7) How can independent films like I, Daniel Blake compete with Hollywood blockbusters like Black Widow? they cant compete because a £2 million film cant compete with a marvel movie.Ken Loach didn't want money for his movie he just wanted his point to get across however marvel want money for their movies

8) What is the name of the film regulator in the UK and what was the age rating for I, Daniel Blake? 
I, Daniel Blake’ was awarded a 15 certificate by the British Board of Film Classifications (BBFC). 

9) What aspects of the film contributed to the film's age rating? 

Bad language and Frightening and Intense scenes

10) Finally, considering everything you have learned about I, Daniel Blake, do you think the film was a success? Explain your answer in a well developed paragraph.I think the film is a success because even though it is not a well known film it has grabbed some attention off the public.Ken Loach wanted to make his money bacxk which was £2 million but it ended up making £11 million instead.