Daily Mirror case study
Language
1) Write the definition of the following key language for newspaper front pages (you may want to add an example for each from our Daily Mirror CSP):
Masthead: The title block of newspapers
Pug: Something to catch their eye
Splash Head: The lead story
Slogan: Sums up the beliefs of the newspaper
Dateline: Date the newspaper was published
Byline: Name of the journalist
Standfirst: Intorductory paragraph usually in bold
2) What is the main story on the CSP edition of the Daily Mirror (see above)? Make sure you learn the headline and what the story is about. Gary lineker makes a political statement about immigrants and the BBC didnt like it
3) What is the 'pug' or smaller celebrity story on the front cover? Why might it appeal to Daily Mirror readers? Its a small picture of a character from a tv soap called coronation street. This might appeal to the Daily Mirror readers because the Daily mirror is a informal newspaper for the middle class people to read so they watch the show.
4) Why is the choice of news stories, content and page design on the Mirror CSP front page typical of a tabloid newspaper? The reason why the Daily Mirror is presented as a tabloid is to please the eye of the middle class to make them read it. The reason why the page design and the choice of news stories are going to be easy to read and will actually read it.
5) What is the balance on the Daily Mirror front page between images, headlines and text? In the Daily Mirror there will be more images but there will be enough writing for the people to understand what is going on and what the story is about.
Representations
1) What political party does the Daily Mirror support? Is there any evidence to support this in the CSP pages we have studied? They support the labour party they were against the conservative party because the Daily Mirror were backing up Gary lineker.
2) How does the Daily Mirror represent Gary Lineker in the CSP pages? Why do you think they present him in this way?
3) How is the BBC Chairman Richard Sharp represented in the Daily Mirror CSP pages? Look particularly at the use of images on the front cover and the section on Sharp on the inside page. Give detailed answers with evidence from the CSP pages.
4) How are the Conservative Party represented in the Daily Mirror? Again, provide evidence from the CSP pages to support your answers.
5) Read the main articles on the inside pages. How are different people, groups and organisations represented in the Daily Mirror? Does this reinforce or subvert the stereotypes we usually see in the media?
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